How to start a new girls’ sports team.

Written by Natalie Doyle

April 18, 2024

Girls football team

With women and girls sport growing at an exciting rate, many people are looking at starting new female teams, but where do you start? This guide provides step-by-step instructions and essential tips for launching your own sports team:

  1. Define Your Team’s Identity:
  • Decide on a team name, colors, and logo that reflect the spirit and values of your club. If this is a new team for an existing club, then you’ll have some of this in place already, but if it’s a brand new club then here’s your chance to get creative.
  • Establish a clear vision and think about what your team’s goals, objectives and ethos are.
  1. Recruit Players and Coaches:
  • Reach out to friends, family, colleagues, and local community members who share your interest in the sport.
  • Advertise training sessions and recruitment events through social media, local newspapers, and community notice boards.
  • Recruit qualified coaches and volunteers who can help develop players’ skills and manage team operations. If you want some tips on recruiting volunteers then have a read of our blog post.
  1. Secure Facilities and Equipment:
  • Identify suitable training venues and playing pitches in your area, such as public parks, school facilities, or sports clubs. Here’s some advice on making your facilities welcoming for women and girls.
  • Negotiate the best price you can with the facility owners. Perhaps you can get a discount for a block booking?
  • Purchase or borrow essential equipment such as balls, goalposts, playing kit, and first aid kits.
  1. Establish Club Governance and Structure:
  • Register your club with the appropriate national or regional sports governing body (e.g., your County Football Association).
  • Develop a constitution or set of club rules outlining governance structure, membership criteria, and disciplinary procedures.
  • Appoint club officials, including a chairperson, treasurer, secretary, and committee members, to oversee club operations.
  • You can get guidance on club governance and structure from your governing body so make the most of their advice.
  1. Set Up Financial Management:
  • Create a budget detailing expected expenses (e.g., equipment, facilities rental, insurance) and potential sources of revenue (e.g., membership fees, sponsorships, fundraising events).
  • Open a dedicated bank account for the club and establish financial controls to track income and expenses accurately.
  1. Promote Your Team:
  • Develop a marketing and promotion strategy to raise awareness of your team and attract supporters, sponsors, and media attention.
  • Utilise social media platforms, look at building a website, and contact local media outlets to share news, updates, and upcoming fixtures.
  • Organise promotional events, such as open days, and charity events, to engage with the local community.
  1. Arrange Fixtures and Competitions:
  • Register your team with relevant leagues, associations, or tournaments that align with your skill level and aspirations.
  • Arrange friendly matches with other local teams to gain experience and build team cohesion.
  • Coordinate travel logistics, accommodation, and match-day arrangements for away fixtures.
  1. Foster a Positive Team Culture:
  • Promote a culture of respect and inclusivity within your team, emphasising teamwork, discipline, and fair play.
  • Encourage player development and participation through regular training sessions and skill-building activities.
  • Celebrate achievements and milestones, both on and off the field, to strengthen team morale and cohesion.
  • Read this blog post to learn more about building a positive club culture.

9. Monitor Progress and Adapt:

  • Regularly evaluate the performance and progress of your team, identifying strengths, weaknesses, and areas for improvement.
  • Seek feedback from players, coaches, and stakeholders to inform strategic decisions and adjustments to club operations.
  • Continuously strive for excellence and innovation, adapting to changing circumstances and opportunities to ensure the long-term success and sustainability of your sports team.

Starting a new sports team requires careful planning, dedication, and collaboration to build a successful and sustainable club. By following the steps outlined in this guide and leveraging the support of your community, you can create a thriving sports team that brings joy, camaraderie, and sporting excellence to players and volunteers alike.

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